case study

UI/UX Designer
Studio24 is a dynamic and forward-thinking interior design company known for its exceptional attention to detail and innovative design solutions. With a team of talented designers and decorators, they specialise in creating bespoke spaces that seamlessly blend functionality with aesthetics. Their commitment to understanding clients' unique needs and delivering results that exceed expectations sets them apart in the industry.
The mission for creating the website was to visually represent Studio24's brand, showcase its interior design expertise, and provide a seamless user experience for visitors to explore their portfolio and services.
The mission
The challenge was to design a website that stood out from competitors and reflected Studio24's unique design style. It required finding innovative design solutions, exploring creative layouts, and incorporating unique visual elements to make the website memorable and distinct.
Creating a unique and differentiated design
One of the primary objectives of the website was to showcase Studio24's expertise in interior design and decoration. We had to carefully curate the content and design of the website to effectively highlight the studio's impressive portfolio of design projects and demonstrate their expertise in the field.
Showcasing Studio24's expertise
With an increasing number of people accessing websites on their mobile devices, it was crucial to ensure that the Studio24 website was mobile responsive. We had to design and develop the website with a mobile-first approach, ensuring that it provided an optimal user experience across all devices.
Ensuring mobile responsiveness
My role
As the UI/UX designer for Studio24, I crafted a visually appealing and user-friendly digital experience. Thorough research and analysis of the target audience informed design decisions for intuitive navigation, allowing visitors to explore the diverse range of services offered. A visually captivating interface was curated with meticulous attention to detail, showcasing the studio's impressive portfolio and brand identity. My contributions were instrumental in creating an engaging digital platform that effectively represents Studio24's expertise and captivates potential clients.
  • Gathered requirements from the client to understand their goals and needs for the website
  • Conducted thorough research to understand the target audience and their expectations.
  • Created wireframes and prototypes to communicate design ideas
  • Collaborated with the development team to ensure design feasibility and implementation according to industry best practices
  • Conducted usability testing to identify and address usability issues and improve the overall user experience
  • Designed the website's visual interface, including colour schemes, typography, and graphics, to align with the brand identity and improve overall aesthetics
  • Ensured the website was responsive and optimized for various devices and screen sizes to enhance user accessibility and convenience.
My key responsibilities
1 . Audience
2 . sitemap and userflow
3. Wireframes and wireflows
  • Conducted extensive competitor research to identify design trends and ensure differentiation from competitors.
  • Implemented innovative design solutions, such as exploring creative layouts and incorporating unique visual elements, to make the website visually striking and memorable.
  • Collaborated closely with the client to understand their brand identity and design preferences, ensuring that the website reflected Studio24's unique style.
Creating a unique and differentiated design:
  • Carefully curated the content and design of the website to highlight Studio24's expertise in interior design and decoration.
  • Developed a visually captivating portfolio section to showcase the studio's impressive design projects and demonstrate their breadth of experience.
  • Utilised compelling imagery and engaging copy to effectively communicate Studio24's expertise and approach to interior design.
Showcasing Studio24's expertise:
  • Utilised responsive design techniques to ensure that the website layout and functionality adapt fluidly across different devices and screen sizes.
Ensuring mobile responsiveness:
Concluding thoughts
In conclusion, working on the Studio24 website was a challenging yet rewarding experience that taught me valuable lessons in UX/UI design. It was an opportunity to apply my skills in user research, wireframing, prototyping, visual design, and collaboration to create a unique and engaging digital experience that reflects the client's brand identity and values.

Through this project, I gained insights into the importance of thorough research and analysis in understanding the target audience's needs and expectations. I also learned how to balance creative freedom with design constraints to develop innovative solutions that address complex design problems.

Overall, I am proud of the final product, and I believe that it effectively represents Studio24's expertise and showcases their impressive portfolio of design projects. It is my hope that the website will continue to captivate and engage users while helping Studio24 to reach a wider audience and grow their business.
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UI/UX Designer
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by Katia Ziadova